Oddschecker
Who are they?
An award-winning odds comparions site that allows customers to compare odds and offers from the country's leading bookmakers.
What did I do?
As Design Manager, I devised and executed three complete re-brands and redesigns over a five-and-a-half year period. Each design included a complete overhaul of the existing user interface and incorporated a fresh design concept each time to maintain the company’s position as the market leader.
In addition to owning all UX and UI journeys, I designed and built prototypes for the company's first mobile apps for iOS devices. I was also the creative director on all promotional microsites, including the Grand National, Cheltenham Festival, World Cup sites and Oddschecker’s mobile portal, and designed white label co-brands for external clients, including the Guardian, Channel Four, Virgin Media, At The Races and the Daily Mail.
Skills:
- creative direction
- Brand direction
- Brand Concept
- Product Design
- user centric design
- Web Design
- user experience
- UI Design
- wireframing
- Mobile design
- visual design
- graphic design
- Newsletter templates
- Flash animation
- Action Scripting
- Prototyping
- HTML5
- CSS3
- Javascript
- PHP
- XML
- Live TV Odds
- strategic planning
- social media
- SEO
- google analytics
- head of department
- team leadership
- mentoring